Ignoring online marketing is like opening a business but not telling anyone
Jambo? Welcome To Afrikk Media Digital
Afrikk Media is a Digital Creator & Internet Marketing Consultant in Nakuru, Kenya. On a mission to understand, present & provide the best value to ambitious businesses with the opportunity of leveraging internet marketing to achieve their goals. We aim to provide sophisticated solutions and innovative services in managing a brand’s presence on social networking sites and driving online traffic. We can help you free up some of the TIME that you have much better while still make a POSITIVE RETURN ON YOUR MARKETING INVESTMENT. We also equip you with the necessary basic knowledge of how to utilize the internet to your business advantages. Your graphics and online presence management partner is happy to transfer some of that workload to his plate and leave you free to focus on running and improving your business.
What We Can Do for You?
1. Launching Paid Social Campaigns
We help businesses Utilize, create, and manage paid social media marketing campaigns to a wider but targeted audience. We get under the skin of your business, hone in on your niche audience, and then create killer ads that get the right message out to the right people about your business. On your behalf, we shall create, optimize your Facebook & Instagram ADS with a target on attaining maximum return on marketing investment.
2. Social Media Pages Monitoring
Involves social media profile management whereby we will schedule, create, post, analyze page content and help your business grow its social following. We will also engage and build relationships with your customers online on your behalf. To grow more visibility and brand awareness by maintaining consistency. Mainly, Facebook & Instagram Page Management.
3. Online Presence Consultation
Incorporate us while trying to decide on which strategy to use we love to help clients develop a strategy, create ads, monitor results & optimize ad performance to get the very best results. We also offer 1:1 sessions (power hours) via Zoom calls or in-person meetings to help troubleshoot or train you on how to get the best out of your online presence. Also, come up with an audit for your business search visibility on online local listings and social media platforms.
4. Website Maintenance & SEO
We make sure to checking your sites to keep them updated, customer-friendly, and protected from harm. More so, help you optimize your brand/business to rank higher on search engine pages and general online presence. Essentially a well-designed and maintained website receives a higher priority on search engines beating out competitors.🤗
5. Product & Workspace Photoshoot
Introduce the world to your business with authentic, high-resolution photos of your team, locations, products, customers, and events. Our team will capture and create useful product images for manufacturers, importer’s, exporter’s & retailer’s for their advertising, promotions, online & print catalog, e-commerce, business presentations & publications. We shall capture vibrant photos that help people remember you, your products, and what you do.
6. Graphic Artwork & Animated Explainers
Need to create impressive digital marketing assets and materials for your local use, social media, or website? Whatever your business need or budget, we’ll help get it done to deliver your message to the target audience in an aesthetic way through graphical presentations or explainer videos. Get the perfect logo design, brochure, advert, catalog, poster, company stationery, and more at reasonable prices without sacrificing quality.
How We Do It
The curriculum as outlined can take varying lengths of time but will usually take 90 days to start seeing consistent results. You are not bound to use all services described, but we shall use our expertise what is in your best interest
STEP 1: DISCOVERY
STEP 2: STRATEGY PLANNING
STEP 3: EXECUTION
STEP 4: REPORTING & SCALE
WHY WORK WITH US
Our work culture is driven by values which are ingrained in our hearts and minds.These are enshrined in our work ethics and we share that with our Clients.
We are dedicated to connecting brands with people and take pride in it. We are deeply committed to the long-term development and success of our clients. We ask not to be judged on our ideas, but the results produced. We believe that the relentless pursuit of perfection in our procedures will yield remarkable outcomes.
We are serious about committing and getting to results. We work hard to live up to the promises made by putting down a strategic plan and SMART goals. Customer Satisfaction is top of my priorities as I believe in professionalism and operational excellence and that is how we fulfill our purpose and mission.
Through our curious nature into the industry, we are keen to address development issues by looking beyond the obvious, experimenting, and stimulating creativity. The only constant in life is change but we believe that in order to stay relevant we must constantly improve with society’s changing needs.
We pride ourselves on providing complete visibility into the progress of our business and to our clients. We indulge our clients in every campaign progress and try to be accountable. We also conduct our work ethically by keeping our word and acknowledge our mistakes.
Our DIY Articles
What They Say About Us
If you’re looking to market your products or business on social media, please camp outside this page!! It has all you need.Posted by Esther Njogu on Sunday, 28 June 2020
Your Business Online Success Requires: 👇🏽
Francis .E. Akhanyinya.Senior Digital Strategist
Are you a small business, business owner, entrepreneur, 1 man/woman band, start-up, or coach looking to:
👍 Get a Responsive Client Generation website & Digital Assets created
👍 Get more leads & Increase sales through a website & social media,
👍Get seen more by your target audience
👍Increase awareness of your brand/company/product
👍Find out who are your best customers/leads
👍Sell tickets for events/webinars.
👍Increase downloads of podcasts, e-books.
👍Increase your social media following and engagement
👍Learn more about Facebook and Instagram ads.
Have you tried doing ads yourself but felt like you were blindly struggling through with them? Or you don’t know where to start with ads, feel bamboozled by all the jargon and simply want someone else to take that pressure off you so that you can concentrate on your business? I will help your business grow and get noticed online. Let me help you increase your sales. Today. I am skilled & knowledgeable on how to promote goods and services using the Internet. Also a budding serial entrepreneur, techie & Your Internet Marketing Consultant. A Graphic & Motion Design Enthusiast. He once said, “the internet is his 🥰”.
⏬Connect With Me On LinkedIn⏬
You are Perfect to partner with us If:
1. You already know you need help with your marketing. And you know that the internet is a great place to get attention and leads.
2. You are looking to move your offline business online
3. You are ready to take your business to the next level using paid social advertising
4. You are interested in knowing how to make your online business a high-quality funnel to attract and retain customers
5. You are looking to increase your customer lifetime value with the aim of increasing profit
6. You are in need of a partner to help you maximize your online presence
What You Will Get
- A good project manager
- A graphic designer who can design for the web, along with traditional mediums
- A website developer
- A digital marketer who can handle content planning, copywriting and understands how to set up marketing automation
- A social media manager (community manager)
- A digital ad specialist who also understands SEO and a good bit of analytics
- A marketing consultant, manager, or director
- An animation explainer video specialist (motion graphics artist)
Book An Appointment
Frequently Asked Questions
We aim to take clients on board for 6 months with a trial during the first month. The curriculum outlined can take varying lengths of time but will usually take 90 days to start seeing consistent results. Afterward, we aim to improve and scale towards attaining maximum profits the internet world has to offer.
Internet marketing, or online marketing, refers to advertising and marketing efforts that use the Web and email to drive direct sales via electronic commerce, in addition to sales leads from websites or emails.
The key goal of online marketing is to maximize relationships, starting with increasing awareness. Online marketing, compared to other marketing media, has the lowest cost and boasts the highest potential to brand, build, and boost business. There is no right way to approach web marketing. Application varies based on target market, goals, management resources, strategy, previous history, competition, and organizational distinctions. Online marketing methods can include online advertising, online PR, paid search, search engine optimization (SEO), e-mail marketing, social media, and affiliate marketing. A mix of methods frequently creates the maximum impact.
Search engine optimization takes time, but the earlier you start, the sooner you’ll see results. SEO is a mix of site architecture, use of the content, linking, frequency of content, and popularity. If you are with a local organization, improve your search results by adding a local listing to Bing, Yahoo!, Google, and some online address directories to achieve great exposure for no cost.
Blogs are a huge driver for search engine optimization. The way blogs are coded (their architecture), the frequency of content added to blogs, as well as the linking built into blog content management systems (CMS), make them search engine magnets. Consider including a blog in the overall online marketing strategy to boost awareness, communicate, connect, serve customers, and support sales. A blog can serve as a source of information and become a valuable piece of marketing collateral to help build marketing alliances. Content can include company news, “insider” information about products and events, and core values, all liberally sprinkled with key phrases that best describe the products and services to help boost search visibility.
The power of social media is undeniable. Social media allows millions of people to discuss, review, recommend and give feedback about an organization. Twitter, Facebook, and LinkedIn are not merely propaganda tools. These are two-way conversations that support P2P marketing, allowing organizations to listen, understand, educate, and share valuable information about products or services. Social media marketing executed intelligently will save time and money, boosting visibility in search engines and on multiple web channels. For instance, every time a new blog post is created, there are tools that create automatic updates with a link to the new blog post, allowing people to post to the blog and feed it instantly to Facebook, LinkedIn, and Twitter accounts. Voilà! One blog post gets immeasurable exposure.
E-mail marketing is a critical web marketing tool. It is also the heart and soul of spam. Don’t confuse the two. Use a third-party e-mail management tool. It’s more professional and legally compliant. Third-party e-mail management tools help manage contacts, maintain a current database, send e-mail blasts to appropriate groups, design professional-looking messages, stay off of ISP (Internet service provider) blacklists, and use online marketing best practices. Your work e-mail might be flagged as spam if it’s used directly to contact large numbers of recipients. While you might feel you get better results from direct e-mails, sending large quantities from a personal account can cause problems. Building an e-mail marketing program with a third-party management tool will allow you to sell, serve, and stay in touch.No matter which online marketing tool you choose, the only constant with web marketing is changing.
Online marketing works to brand, build, and boost business. It can help support awareness, get a message out, serve and connect with current and prospective customers, and generate sales. No one builds a house without a blueprint.
We categorize digital/internet marketing into two segments:
- Inbound Marketing: Inbound marketing focuses on creating quality content that pulls people toward your company and product, where they naturally want to be. By aligning the content you publish with your customer’s interests, you naturally attract inbound traffic that you can then convert, close, and delight over time. This technique takes the help of social media, digital content in e-books, webinars, or e-newsletter to increase the number of clicks on links and learn more about a company and its services.
- Outbound Marketing: This segment includes placing ads, cold-calls, e-mails, or reaches out to potential customers through digital mediums. Uses traditional non-digital strategies and jargon-filled messages to draw attention. TV commercials, billboards, direct mail, newspaper and magazine ads, etc.
In the simplest terms, a digital asset is content that’s stored digitally. That could mean images, photos, videos, files containing text, spreadsheets, or slide decks. including money.
Today, companies rely heavily on digital assets to influence buying behavior and build brand awareness. Digital assets provide a visual representation of your products or services, and they enable you to connect with and engage your target audience through a vast array of channels and mediums. In short, from your company logo to your advertising copy, digital assets are the foundation of your brand identity, so effective digital asset management is a must.
Most people today go for digital marketing as it comes with numerous benefits. SEO, web development, and hosting are some of the most useful platforms for online marketing. The range of leads is extraordinary. It is capable of one to reach a huge number of individuals quite easily via online marketing. On the other hand, with technological development, the number of people reading newspapers, listening to the radio or watching TV goes down.
Build your business with Facebook by setting up a Facebook business page that shares helpful information and provides interesting content like entertaining videos and inspiring quotes. Increase followers by asking customers to “like” your page, leave reviews, and share posts. Then, turn followers into paying customers by offering deals that keep them interested in your brand using Facebook ads.
Yes, they absolutely work. But you have to make sure you have the right goal for your ads and that you are measuring the right things. Facebook has some of the most highly targeted, lowest cost-per-click advertising available on the internet today. Facebook ads do work differently for different industries. It takes testing, patience, and more testing.
Search Engine Optimization or SEO is a technique in digital marketing that allows increasing the website traffic quality through organic search engine results. Digital marketing uses the keyword for user convenience when searching to find specific information on a search engine. For a better ranking in SEO, keywords are important and the place of applying keywords in content will reflect site ranking too.
Explainer videos are short online marketing videos used to explain your company’s product or service. Explainer videos are often placed on a landing page, your website’s home page, or a prominent product page, WhatsApp statuses. There’s no arguing that online videos are fantastic assets for a business.